News
Mar / 13 / 2008
CONGRUENT MEDIA PARTNERS WITH BASF AND ARKEMA ON ELEARNING SITE
Congruent Media has been selected by BASF’s Industrial Coatings Solutions Group in partnership with Arkema Inc. to develop a website to educate consumers on the benefits of building with metal.
BASF is the world’s leading chemical company with a wide range of products including paint coatings, plastics, performance products, agricultural, nutrition, oil and gas. Understanding the importance of educating consumers and other industry professionals (i.e. Architects, Building Contractors, Facility Managers, etc.) about the importance of sustainable building and using metal as an integral product, BASF selected Congruent Media because of our company’s experience in the metal industry as well as the robust systems capable of allowing the BASF marketing team to manage the website themselves.
As part of the website, Congruent Media will offer the following services:
- Logo and Identity Creation
- Website and Flash Design
- Self-Updatable Content Management System
- Lead Generation & Distribution System
- Search Engine Optimization and Pay Per Click Advertising
- Blog Development
- eMail Marketing Strategies and Management
- Campaign Response Tracking
